Saturday, 27 October 2012

Ten Ways to Make Your Blog Posts More Popular

Ten Ways to Make Your Blog Posts More Popular

You've written your blog entry, you have edited and re-edited it. It's free of the standard errors, you have a nice photograph and you have divided it into readily-digestible and scannable pieces with sub-headings. Basically your blog article is absolutely as good as you can make it. You put it on your blog... and, if you are like 97% of all blog owners it gets completely ignored.

There's some high-level mathematics to do with networks as to why this is the case (it's the same mathematics that defines why some people are popular and some not). Because Google is the main search engine, Google drives this. In general, Google ranks web pages based on how unique the content is and how popular the content is.

To be found by Google in the first place, you need a link to your page. For Google to think your page is popular then you need lots of quality links to your page. This is what the internet experts call off-page SEO.

This article takes you through ten ways that you can share or publicize the link to your blog post to make it more popular and more visible on the web.

1. Share Your Posts

If you are using Blogger, then you have an option to add Twitter, Facebook and Google+ 'shares' for each of your blog posts. Make sure you have a Twitter, Facebook and Google+ account at the very least. I would also suggest a Pinterest and StumbleUpon account too. You will need to manually add your page to Google+, Pinterest and StumbleUpon. I would suggest also manually submitting to Twitter and Facebook. You can also get more Facebook and Tiwtter 'likes' by using your blog's RSS feed.

This will give you a number of links. Also be active in these social media sites and you will gain followers and your content will be distributed even more.

2. Use Blog Directories to Make your Blog More Popular

More links = more visitors. The formula is very simple. One way of getting more links to your blog is to submit it to blog directories. But always make certain that the directories you submit to is well established, has a good reputation and is human-reviewed.

A few to get you started include:

Blog catalog
Blog Explosion

3. Article Directory Submissions

Submitting articles to article directories can also help with the traffic to our site. Both by providing links and by providing direct traffic. eZineArticles is an excellent site for this. Also try Triond and Helios. Basically create a précis (summary) of your blog post and add links (in Triond you can embed in the article, at eZineArticles you need to add at the end of the article in the form of an Author signature).

4. Use Correct Anchor Text

When you link to your article from another site, you will be doing so via a link called a back-link of the form <a href="url to your site">anchor text</a>. The 'anchor text' is where you put what's known as the anchor text. You should use descriptive text to your page here and not generic text like 'click here' as this text helps tell search engines what your site is all about.

5. Use Pinging Services

Most blogging systems create a summary of each blog post in a feed known as an RSS (really simple syndication) feed. This feed is designed to make it easy to publish information about your blog and it posts. There are services like Pingoat, Ping-o-Matic and Googleping that will automate these for you. Googleping is my favourite as you can bokmark the ping page for automated pinging later. Basically these send a 'ping' to RSS feed aggregators to say that your blog has a new post. This can give you hundreds of links and will tell anyone who follows your blog that a new entry is available.

6. Submit your Site to Search Engines

If your blog is new then it is probably a good idea to send information to the main search engines to say it's available. But if you already have links coming into your site and you use the other methods above it's unnecessary. And you do not need to do it more than once. But for your information, the links to the main search engines are below:

Add your url to Google
Submit your site to Bing
Submit your page to Yahoo

7. Yahoo Answers

This has been one of my favourites for a while. Sign-up to yahoo then spend a little time answering questions on Yahoo! Answers. Each answer allows you to put one link in your answer.

8. Google Webmaster Tools

Add Google Webmaster Tools to your site and you will be able to better monitor your site. You can also use this to tell Google about your RSS feeds (for quicker indexing) and to create sitemaps (lists of all your pages and their URLs).

9. Twitterfeed

This is one of my favourite sites. This allows you to automatically add your RSS feeds and send them to both Twitter and Facebook as updates. Each time you write a new post it will automatically be sent to twitter and facebook as a new entry.

10. Social Networking with Friends

Urge your friends and family to submit your new articles and content to their favourite social networking pages. Also, add a section at the end of your article urging your site visitors to share your blog post.

If you benefited from this article about creating popular blog posts, please share it. As always, thank you for visiting and leaving your comments.

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